Our Approach

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1st of all, Why?

An informed consumer is an agent for responsibility. And winning companies are those helping their customers make responsible choices.

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What we do

We help organizations achieve the business and social goals of their strategic responsibility programs.

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CSR Reporting

Companies must make CSR information understandable, verifiable, and accessible. We're helping do all three.

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Product Safety

Get access to the latest Consumer Product Safety Commission (CPSC) data. CPSC online data coming in March.

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Purchasing decisions involve more than price, color and features.
The sustainable and just business practices surrounding how and where a product is made has become a critical component of product selection. Winning companies will make this very easy.

Welcome

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We founded this company on the belief that consumers are the ultimate drivers of corporate responsibility.

By making informed product decisions, customers encourage -- and pressure -- companies to act responsibly. We help responsible companies make it easy for their customers to make these informed decisions.

In doing so, we push corporations to design their strategy from a sustainable viewpoint, to execute their business functions with responsibility at top of mind and to transparently engage with stakeholders about the issues they face, the decisions they make and the outcomes they intend to create.

Responsibility

"Corporate social responsibility is a hard-edged business decision. Not because it is a nice thing to do or because people are forcing us to do it... because it is good for our business"

Niall Fitzerald, Former CEO, Unilever